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Colourette Cosmetics CEO reacts to video of DDS wasting make-up

Hate against the brand quickly turned into free brand maketing for its product.

  • CEO of Colourette Cosmetics reacted to a TikTok video of a DDS seemingly throwing away their lip tints.
  • Netizens stated that aside from it being a complete waste of money, it only showed how pigmented the lip products are.
  • Colourette Cosmetics raised more than Php1.6 million last month for the victims of Typhoon Ulysses. 

After Colourette Cosmetics CEO Nina Cabrera tweeted a message regarding the president’s absence amid a crisis, the supporters of the current administration called for a boycott of the products of the local make-up company.

In her tweet, Cabrera expressed her disappointment over the government’s response during Typhoon Ulysses last November. Her tweet came with the hashtag #NasaanAngPangulo which was used by netizens to point out that President Rodrigo Duterte was nowhere to be found amid the suffering of his constituents.

“Will we always be left to fend for ourselves? Can someone please take accountability for the Filipino people?!” Cabrera wrote.

It’s been more than a month since the calamity but President Duterte’s supporters are nowhere near done from bashing her products.

Cabrera re-uploaded a TikTok video of a critic throwing away two pieces of Colourette Cosmetics’ lip products. However, instead of being offended by the action, the CEO even asked if these people thought about the money they paid for the order.

Netizens even pointed out that the video actually showed how good the products are as the color was really pigmented and waterproof.

“So this video proves na highly pigmented yung products niyo? Kita sa kamay niya kahit winawash ng tubig may color pa din. Ganda ng Colourette,” @fka_twigzxc tweeted.

https://twitter.com/fka_twigzxc/status/1341643986348339200

Another netizen called the video “stupid” and said that just proved that the tints are really high quality.

@deeuniqueen labeled the clip as “free marketing” for Colourette Cosmetics.

https://twitter.com/deeuniqueen/status/1341703951356481537

A netizen was even convinced to buy the product soon as it’s really pigmented.

Macoy Dubs also pointed out that the uploader just lost money to do something so idiotic.

Another netizen pointed out the same thing and added that Cabrera was definitely not the one who lost their money.

https://twitter.com/supernegatrona/status/1341675787565424640

“I mean, if you’re gonna boycott, use what you have left and don’t buy again,” @AltABSCBN said.

Last month, amid Duterte’s supporters’ call to boycott their products, the company raised over Php1.6 million for those affected by Typhoon Ulysses.


Written by J M

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